The ball has dropped and we have now crowned the Top 10 Sales of 2025.
RM Sotheby’s handled 9 of the top 10 sales, reinforcing just how concentrated the ultra-high-end auction landscape has become. Ferrari claimed half the list, spanning nearly every era of the brand, from a 250 LM to an F2001 Formula 1 car. That kind of range is not nostalgia. It is brand gravity.
A Daytona SP3 and a Gordon Murray S1 LM made it clear that today’s limited-production, no-apologies halo cars are already being priced like established legends.
The takeaway is simple. At the top of the market, buyers are not shopping by age or engine layout. They are buying certainty, scarcity, and relevance.
Click the photo of the car to learn more about the sale, including vehicle history and related comps.
Top Online Sales in 2025
We can’t talk about Top Sales without turning our eye to the online side of the industry, because this is where the market keeps quietly rewriting the rules.
The most expensive online sale of the year came via Bring a Trailer, where a 2014 Ferrari LaFerrari brought almost $4.5 million. That number matters. Not because it beats the marquee live auctions, but because it shows just how comfortable top-tier buyers have become wiring very serious money from behind their keyboards.
This is no longer just about convenience or reach. Online auctions are now trusted venues for modern icons, especially when the car is well documented, the audience is global, and the reputation of the platform does some of the heavy lifting. The gap between online and live is still real, but at the top end, it keeps getting smaller.
Different format, same takeaway. When the car checks the right boxes, buyers show up.
Bring a Trailer
Collecting Cars
PCARMarket
SBX Cars
Cars & Bids
Hagerty Marketplace
For a list of auctions included, reference our Data Sources.
Main image credit: RM Sotheby’s
