Market Report: October 2026

October 2026 brought in $560M in auction sales, up 20% compared to last October and the biggest October we’ve recorded. And after September’s brief detour, the market went right back to the pattern we’ve seen all year: fewer cars, more money.

Sold listings slipped 4% to 7,250, on a catalog that was essentially flat at 10,612. Every dollar of growth came from price. The average sale price jumped 25% to $77,188, the highest October average in our five years of data, and well above last October’s $61,881.

Sell-through cooled to 68.3%, down from 70.8% a year ago. Buyers were pickier, but when they bought, they paid up.

Live auctions overall brought in $276M, up 2% year over year – from 31% less sold listings. The average price at live auctions climbed 48% to $147,461.

Online continues to continue it’s steady growth as well, with October being its best month ever: $283.3 million in sales, up 44% compared to last October, with a record 5,376 cars sold, up 11%. The one soft spot: online sell-through dipped to 67.0% from 69.3% last year.

Online and live auctions finished the month almost dead even, with online taking 51% of every dollar spent.

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Top 10 Sales in October

October’s biggest headlines came on its last day. On October 31, Broad Arrow’s Las Vegas auction broke 3 market records with it’s top 3 sales – 1997 Ferrari F50 for $18.7M, a 2025 Ferrari Daytona SP3 for $18.5M, and a 2014 Ferrari LaFerrari for $8/8M.

In fact, eight of October’s top ten sales were Broad Arrow lots – 6 from their Las Vegas sale, and 2 from their Zoute sale in Belguim. RM Sotheby’s took the other two.

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New Market Records set in October

This year has been a year of records, and October was no different. Below is a table of the 21 new market records set this month across our entire database.

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Top 10 Flips & Flops in October

And we can’t forget about everyone’s favorite lists… .the flips and flops!

Each month, we track “Flips” and “Flops,” which we define as cars with documented previous sale records. This enables us to calculate the net gain or loss and the time elapsed since the last sale. While some purists argue that a genuine Flip/Flop occurs only within a 12-month timeframe from the previous sale, we believe this list offers entertainment and valuable insights that a narrower window would overlook. Admittedly, it’s plausible that cars have changed hands in private transactions between these public listings; nonetheless, this data provides valuable insights into which cars have realized significant gains or losses compared to their previous sales. Enjoy this data at your own discretion.

If the Top Flips & Flops charts above do not load, please refresh the page and wait 10 seconds. Thanks for your patience while we get the gears running.

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Results are included from the following auctions in October 2026:

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* A Market on CLASSIC.COM is a grouping of comparable vehicles that have, at a minimum, the same Make, Model, and Model Generation. When relevant for purposes of valuation, a Market may be further segmented by Model Variant, Trim, Transmission Type, Body Style, and other factors. 

**The CLASSIC.COM Market Benchmark (CMB) is a benchmark value for vehicles in a given Market based on data accumulated by CLASSIC.COM and calculated by a proprietary algorithm that takes into account volume and recency of each data point. CMB can be used to assess the performance of a market over a given time period. However, it does not represent the value of a specific vehicle. 

Read more in our Glossary of Terms